Which of the following would more probably be an order winner for a product made in continuous process?

In a continuous process manufacturing environment, products are typically characterized by high volume and low variety. These characteristics often lead to a strong emphasis on cost efficiency, which makes price a significant order winner. When a company is producing a product continuously, the cost of production is generally lower due to economies of scale. This allows companies to offer competitive pricing, which can attract price-sensitive customers.

Additionally, continuous processes often focus on maximizing throughput and minimizing waste, which contributes to the ability to maintain lower prices. As a result, price becomes a crucial differentiator in gaining market share and satisfying customer demand.

While factors like quality, delivery lead time, and after-sales service are still important, in the context of continuous process manufacturing, price is typically the most effective driver for winning orders, especially when products are standardized and competition is aggressive in pricing. These other factors may be more relevant in environments where customization or service levels are the primary competitive advantages.