What is one objective of an MPS?

One of the primary objectives of the Master Production Schedule (MPS) is to maintain the desired level of customer service. The MPS coordinates the production plan with actual demand to ensure that there is enough product available to meet customer requirements while also considering production capacities and lead times. When the MPS is effectively designed and executed, it helps ensure that customers receive their orders in a timely manner, thus enhancing customer satisfaction and loyalty. This alignment between production and demand is crucial for meeting service level expectations.

The other options, while important in their own respects, do not capture the specific objective of the MPS as directly as maintaining customer service does. Maximizing utilization of equipment relates more to operational efficiency than to customer service. Keeping the sales department happy might be seen as a more subjective goal that should still align with customer satisfaction. Minimizing inventory investment is a financial strategy that could be a goal of inventory management, but it is not the primary objective of the MPS itself.